Boomcoeur.

Upcycling for hype kids & cool parents

Type: E-commerce
Status: Delivered
Technologies: Shopify, Liquid, CSS, UX
Site: Online

The project

Boomcoeur creates one-of-a-kind pieces for children in Montreuil from forgotten clothes and fabrics — a joyful wardrobe, made in France, inspired by the 80s and 90s. I worked on the brand's Shopify store: theme enhancements, interface adjustments and optimizations to streamline the purchase journey, while respecting the brand's strongly assertive visual world.

Features

Shopify store: e-shop, collections, co-creations
Liquid theme enhancements
Purchase journey optimization
Capsule collections highlighted
Editorial pages: Boom'story, Boom'team
Reassurance banners (guaranteed delivery)
Responsive and mobile-readable
Faithful respect for the brand's visual identity

The technical stack.

Platform

Shopify with a custom Liquid theme

Interventions

Interface enhancements and bespoke sections

Optimization

Streamlined purchase journey and mobile readability

Identity

The brand's colorful world and tone respected to the letter

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